Follow
William K. Darley
William K. Darley
Professor Emeritus, University of Toledo and Professor of Marketing, King Abdulaziz University
Verified email at utoledo.edu
Title
Cited by
Cited by
Year
Gender differences in information processing strategies: An empirical test of the selectivity model in advertising response
WK Darley, RE Smith
Journal of advertising 24 (1), 41-56, 1995
9961995
Toward an integrated framework for online consumer behavior and decision making process: A review
WK Darley, C Blankson, DJ Luethge
Psychology & marketing 27 (2), 94-116, 2010
7182010
Modeling the determinants and effects of creativity in advertising
RE Smith, SB MacKenzie, X Yang, LM Buchholz, WK Darley
Marketing science 26 (6), 819-833, 2007
4052007
Advertising claim objectivity: Antecedents and effects
WK Darley, RE Smith
Journal of Marketing 57 (4), 100-113, 1993
3111993
Family Decision Making in Leisure-Time Activities: An Exploratory Investigation of the Impact of Locus Control and Parental Type on Perceived Child Influence
WK Darley, JS Lim
Advances in Consumer Research, volume 13, 370-374, 1986
279*1986
An assessment of country of origin effects under alternative presentation formats
JS Lim, WK Darley, JO Summers
Journal of the Academy of Marketing Science 22, 274-282, 1994
1721994
Increasing Sub-Saharan Africa's share of foreign direct investment: Public policy challenges, strategies, and implications
WK Darley
Journal of African Business 13 (1), 62-69, 2012
1472012
African culture and business markets: implications for marketing practices
WK Darley, C Blankson
Journal of Business & Industrial Marketing 23 (6), 374-383, 2008
1432008
Effects of store image and attitude toward secondhand stores on shopping frequency and distance traveled
WK Darley, JS Lim
International Journal of Retail & Distribution Management 27 (8), 311-318, 1999
1381999
Cross‐national comparison of consumer attitudes toward consumerism in four developing countries
WK Darley, DM Johnson
Journal of Consumer Affairs 27 (1), 37-54, 1993
1011993
Store-choice behavior for pre-owned merchandise
WK Darley, JS Lim
Journal of Business Research 27 (1), 17-31, 1993
901993
Exploring the relationship of perceived automotive salesperson attributes, customer satisfaction and intentions to automotive service department patronage: The moderating role …
WK Darley, DJ Luethge, A Thatte
Journal of Retailing and Consumer services 15 (6), 469-479, 2008
852008
An assessment of demand artefacts in country‐of‐origin studies using three alternative approaches
JS Lim, WK Darley
International Marketing Review 14 (4), 201-217, 1997
781997
Assessing demand artifacts in consumer research: an alternative perspective
WK Darley, JS Lim
Journal of Consumer Research 20 (3), 489-495, 1993
761993
Marketing practices of rural micro and small businesses in Ghana: The role of public policy
C Blankson, K Cowan, WK Darley
Journal of Macromarketing 38 (1), 29-56, 2018
742018
The effect of consumers' emotional reactions on behavioral intention: The moderating role of personal relevance and self‐monitoring
WK Darley, JS Lim
Psychology & Marketing 9 (4), 329-346, 1992
711992
Market orientation, innovation commercialization capability and firm performance relationships: the moderating role of supply chain influence
JS Lim, WK Darley, D Marion
Journal of Business & Industrial Marketing 32 (7), 913-924, 2017
692017
The relationship of antecedents of search and self‐esteem to adolescent search effort and perceived product knowledge
WK Darley
Psychology & Marketing 16 (5), 409-427, 1999
621999
Culture and International Marketing: A Sub-Saharan African Context
WK Darley, DJ Luethge, C Blankson
Journal Global Marketing 30 (1), 188-202, 2013
502013
Management and business education in Africa: A post-colonial perspective of international accreditation
WK Darley, DJ Luethge
Academy of Management Learning & Education 18 (1), 99-111, 2019
482019
The system can't perform the operation now. Try again later.
Articles 1–20